The Value of Your Meeting Space – You Can’t Manage What You Can’t Measure

Knowland | January 14, 2020

By Kristi White Meeting space, the last bastion of unmanaged revenue in a hotel. Some of you may balk at the thought, even argue that you effectively manage meeting space. However, for all too many hotels, managing the meeting space looks something like this: The list would go on and on, detailing each room and each time period, however, it often becomes the Ron Popeil “set it and forget it” method of revenue management. Oh, we pull it out once a year and pretend to look at it but really, it only gets the cursory “if it ain’t broke, don’t fix it” glance. Are you nodding your head yet? Perhaps, there is a sheepish grin...