• Finance & Development
      • Finance
      • Development
      • Acquisitions
      • Real Estate
      • Market Reports
      • New Hotel Openings
      • Technology
      • Education
      • Operations
      • Housekeeping
      • Revenue Strategies
      • Smart Strategies
      • Sales & Marketing
      • Sustainability
      • F&B / FF&E
      • Architecture & Design
      • Design Trends
      • Renovations
      • Guest Experience
      • Amenities
      • Loyalty
      • Guest Relations
      • Wellness
      • Industry Happenings
      • Appointments/People on the Move
      • HITEC
      • Today's News
      • Other News
      • Coronavirus
      • Hotel Recovery
      • All Things Independent
      • SUBSCRIBE
      • READ ALL NEWS
      • EVENTS
      • Submit Content
      • Media Kit
      • FAQ
Skip to content
TwitterVimeoInstagram
1.555.555.555|info@domain.com
Hotel-Online Logo Hotel-Online Logo
Subscribe Industry Resources Advertise Read Today's Newsletter

michael orrison

  1. Home
  2. Tag:
  3. michael orrison

michael orrison

michael orrison

Behavioral Data & Advanced Retargeting Tactics Allow for 230% Increase in Website Conversion Rate

GCommerce | July 20, 2017

Michael Orrison | GCommerce Solutions | Search Marketing Manager In March of 2016, The Lenox Hotel launched a new website. After the launch, representatives from the property worked with GCommerce to identify specific areas of their website that could be improved. The Lenox Hotel is a part of our Premium Insights Program, which provides additional consulting and analysis of traffic and campaign data for websites. Utilizing our resources from Premium Insights, we were able to work along with The Lenox Hotel to identify opportunities for the packages and specials offered through the website. On their previous site, they had a special offe...

Improve Organic Search Performance with Structured Data

GCommerce | June 27, 2017

Michael Orrison | GCommerce Solutions | Business Insights Analyst Many hoteliers have experienced a similar trend with their organic traffic from Google: it is decreasing. Over the last several years, Google has drastically changed the way they present websites on their result pages. Here, we will walk through some of the recent changes from Google's Result Pages, how they might be impacting organic search experience and a possible solution to help mitigate some of the negative impacts that websites might be experiencing. Around 2012 – Back in the glory days of search engines, the organic search results were displayed right up at ...

  • 1

    HITEC

    HITEC 2024 Welcomes Nearly 6,000 Industry Stakeho

  • 2

    Labor & Employment

    Why Is There a Gender Imbalance in Hospitality Tec

  • 3

    Industry Events

    Questex and AHLA Celebrate Success of The Hospital

  • 4

    Purchased Posts

    Arch Amenities Group Appoints Caitlin McKenna as C

  • 5

    Sales and Marketing

    Going to Texas for The Hospitality Show? What You

  • More >>>

Today's News
Robot AI Startup Physical Intelligence Raises $400 Million From Bezos, OpenAI
Analysis-Companies Boost Social and Climate Reporting Amid ESG Backlash
EU Must Spend 39 Billion Euros a Year for Net Zero Transport Targets, Campaign Group Says
Wall St Struggles to Gain as Uncertainty Around U.S. Election Grows

Subscribe to the one-and-only
Hotel-Online!

As the first news aggregate for the hotel industry, Hotel-Online is the industry’s must-read daily news source for everything hotel curated for busy professionals. Sign up today for industry news delivered to your inbox.






    Title

    TOPICS

    • - Top Read
    • - New Hotel Openings
    • - Real Estate
    • - Finance
    • - Technology
    • - F&B/FF&E
    • - Industry Resources
    • - Operations
    • - Architecture & Design
    • - Industry Happenings
    • - All Things Independent

    Contact

    • Hotel Online
    • 7301 Ranch Road 620 N, Ste 155-193
    • Austin, TX 78726-4537
    • (678) 802-5308
    • info@hotel-online.com

    about us

    • About Us
    • Terms and Conditions
    • Privacy Policy
    • FAQ
    • Submit Content
    • Media Kit
    • Events
    ©Copyright 2024 | Hotel-Online.com | All Rights Reserved