Milwaukee’s Rebounding Lodging Industry and Future Economic Growth

Amy Schmidt | July 31, 2023

By Amy Schmidt The COVID-19 pandemic had a significant impact on Milwaukee's hotel market, particularly in 2020 when the city experienced a decline in tourism and major event cancellations, coupled with the addition of new supply. However, as the world moves towards recovery, Milwaukee is showing signs of revitalization. With various area development projects, the expansion of the convention center, and the addition of new hotel supply, the city's hotel market is poised for a continued rebound in 2023. Market Performance and Impacts In 2022, Milwaukee experienced a significant improvement in both occupancy and ADR. ADR levels surpassed 2...