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Missionize Your Mission Statement

Doug Kennedy | August 23, 2023

By Doug Kennedy Turn your mission statement into meaningful daily actions that touch the hearts and minds of both staff and guests. For decades now, it has been fashionable for companies from all industries to craft a mission statement to not only summarize its purpose, but also to give work more purpose. Over the years, the original concept has evolved into creating “values” or “vision” statements. In my job as a hospitality industry trainer, I familiarize myself with what each client’s company culture involves, among other things, and determine what, if any, statement of mission, values, or vision they have in place. As one m...

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