mobile-first
Google’s Mobile-First Initiative: Everything Hoteliers Need to Do Now
HEBS Digital | July 10, 2018
By: Adam Lawley, SEO Specialist Google's mission as a search engine is simple and successful: provide web users with the highest quality search and surf experience available. Search queries completed on mobile recently surpassed desktop as the majority Google search type, a trend that is expected to continually rise as mobile searching becomes more ubiquitous with smartphone usage and the popularity of voice search continues to bloom. As the shift in the digital landscape moves through its many stages, Google has followed suit with the obvious and sustaining transformation that the mobile web is here to stay, placing a greater focus on ...
Mobile-First Index Is Approaching – How Can You Prepare?
HEBS Digital | March 13, 2018
By Max Starkov The massive shift from desktop to mobile and tablet devices continues at a rigorous pace. Over 59% of web visitors and more than 51% of page views were generated from mobile devices (smartphone and tablet), compared to 38% of web visitors and 40% of pageviews only two short years ago. In 2017, nearly 27% of bookings and 24% of room nights came from mobile devices (smartphone and tablet), compared to 21% of bookings and 17% of room nights in 2015 (HEBS Digital Client Portfolio Data). As we continue to see the travel planning process become increasingly complex, hoteliers need to find ways to engage their best potential gue...
Milestone Launches “True” Mobile First Hotel Website Design
Milestone | October 17, 2017
Milestone applies techniques from mobile apps to provide a true "mobile first" experience for its customers. Santa Clara, CA | October 17, 2017: Milestone announced today that it is launching a new website design product truer to the concept of "Mobile First." Our mobile first designs are a departure from the responsive technology that most sites employ, elevating the experience to what users want to do in every moment of the customer journey. "We recognized that most of the so-called mobile first website designs, are actually nothing more than responsive designs," said Benu Aggarwal, Milestone President and Founder. "Nearly all respons...
