Sonesta Launches Two New Soft Brands, Expanding Its Presence in the Upper-Upscale and Upscale Segments

Sonesta | June 12, 2023

Newton, MA (June 12, 2023) – Sonesta International Hotel Corporation (Sonesta) today announced the debut of two soft brands within its expanding portfolio, Classico, A Sonesta Collection (Classico) and MOD, A Sonesta Collection (MOD). These two new brands offer independent hotel owners the opportunity to affiliate with Sonesta’s network while retaining their own iconic hotel names, identities, designs and established styles. All Classico and MOD hotels will be included on Sonesta’s website and have access to its extensive distribution channels and services. Classico, positioned in the upper-upscale segment, blends local authentic...