monthly meetings and events data
Knowland Sights Indicators of a Stabilizing Meeting Industry as Native Seasonality Asserts Itself Into Normal Patterns
KNOWLAND | January 5, 2022
ARLINGTON, VA — January 5, 2022 — Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, today released its monthly meetings and events data for December. Although December U.S. group meeting volume decreased 16.8 percent over November 2021, this change is in line with normal seasonality trends. Reflecting the latest industry reaction to new virus concerns, the average number of attendees dipped in December. However, average space used edged closer to the 2019 metric. • Average attendees decrease from 2019 – The average number of attendees per event in December 2021 was 101...
Knowland Reports October U.S. Meetings and Events Volume Growth Up More Than 30 Percent Over September 2021
Knowland | November 3, 2021
Corporate market segment realizes a significant increase in percentage of overall business representing nearly 70 percent of the meeting and event business ARLINGTON, VA — November 3, 2021— Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, today released monthly meetings and events data for October. The numbers reveal that October U.S. group meetings volume increased 30.4 percent over September 2021. Average attendees per event remains stronger than 2019 for the second month in a row. Additionally, average space used was still higher than 2019, however the gap between these ...