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natural disaster

The Impact of Natural Disasters on Hotel Occupancy in Florida

Allison Fogarty | October 1, 2024

By Allison Fogarty For years, I’ve analyzed sharp fluctuations in hotel occupancy levels across several Florida markets, and one recurring explanation has been “disaster recovery.” In regions prone to hurricanes, fires, and floods, disaster recovery can significantly boost demand for hotels, even as some properties suffer damage or destruction. In the aftermath of Hurricane Helene, it's a timely reminder for lodging developers and analysts that the hospitality industry often experiences contrasting outcomes: while some hotels are devastated, others see a surge in demand. The Aftermath of Hurricane Helene Hurricane Helene touched grou...

AHLA and HHA Unite to Help Hotel Employees and Guests Impacted by Hawai‘i Wildfires

AHLA | August 10, 2023

WASHINGTON (Aug. 10, 2023) – The American Hotel & Lodging Association, in partnership with the Hawai‘i Hotel Alliance, is working with the State of Hawai‘i to support relief efforts in West Maui following devastating wildfires fueled by Hurricane Dora. “We’re trying to keep the lines of communication open to Lahaina and other parts of West Maui and the greater island," said Jerry Gibson, President of the Hawai‘i Hotel Alliance. Most hotels are working off diesel generators, which will need refueling. Access to the area is limited, and hotel properties are working to support the safety and basic needs of their employees, gu...

AAHOA Statement on the Impact of Hurricane Ian

AAHOA | October 3, 2022

ATLANTA, Ga., Oct. 3 – AAHOA, the nation’s largest hotel owners association, recognizes the widespread devastation Hurricane Ian has caused throughout the state of Florida. AAHOA President & CEO Laura Lee Blake issued the following statement in response to the catastrophic hurricane that pummeled the West Coast of Florida this week: Our hearts go out to everyone who has been impacted by Hurricane Ian in Florida and other surrounding areas along the East Coast of the United States. AAHOA Members have witnessed, and in many cases experienced firsthand, Hurricane Ian’s devastation. Numerous of our members have seen their hotels — an...

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