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The 2021 West Federation CHRIE Conference on February 18-20, 2021: Hospitality Stronger, Together
January 26, 2021
This virtual conference will provide insightful talks by key leaders in hospitality, travel, and tourism to spark creativity for leading our industry beyond the challenging COVID times. Speakers from Disney, Marriott, Hyatt, Smith Travel Research (STR), the Hilton College and many more. Please join us for the 2021 West Federation CHRIE Conference on February 18-20, 2021 sponsored by the School of Hotel and Restaurant Management at Northern Arizona University. The theme of this year’s conference is "Hospitality Stronger, Together". This regional conference will offer a diverse array of opportunities, for both WFCHRIE members and non-...
The Automat Concept – What’s Old Is New Again With Technology: Opportunity for Hotels
Dr. Frederick DeMicco | December 2, 2020
By Frederick J. DeMicco, Ph.D. and Isaiah Morrow, MBA Student, The School of Hotel and Restaurant Management, The W.A. Franke College of Business, Northern Arizona University A restaurant without waiters or workers behind the counter seems like an idea from the future; Ironically, this is an idea of the past. This concept is called an Automat, it was popularized in the early 1900s after the Spanish Flu Pandemic (Figure 1). Horn & Hardart, the largest Automat opened in New York in 1912 without any visible employees’ whatsoever costumers inserted their money into a glass-enclosed kiosk and enjoyed a steaming plate of freshly made food...
A Message to the Travel, Lodging and Hospitality Industry That May Save Your Business – Part 2
Dr. Frederick DeMicco | November 16, 2020
By F.F. Miles and Frederick DeMicco Ph.D., Professor, the Franke College of Business, School of Hotel and Restaurant Management, Northern Arizona University With our extraordinary downturn in hospitality and travel, I sought out a corporate business traveler, a frequent flyer, road warrior extraordinaire and someone in our global travel industry who occupies the C-Suite. With travel starting to spring back to life, especially for leisure travelers, I thought it would be a good idea to interview a frequent traveler to learn what life is all about today when flying, staying in hotels and renting cars, etc. Below reflects my interview wi...
A Message to the Travel, Lodging and Hospitality Industry That May Save your Business
Frederick J. DeMicco | October 22, 2020
By F.F. Miles and Frederick DeMicco Ph.D., Professor, the Franke College of Business, School of Hotel and Restaurant Management, Northern Arizona University With our extraordinary downturn in hospitality and travel, I sought out a corporate business traveler, a frequent flyer, road warrior extraordinaire and someone in our global travel industry who occupies the C-Suite. With travel starting to spring back to life, especially for leisure travelers, I thought it would be a good idea to interview a frequent traveler to learn what life is all about today when flying, staying in hotels and renting cars, etc. Below reflects my interview wi...
The Strategic Value for Having an Onsite Medical Clinic at Hotels
Adel Eldin | October 12, 2020
by Adel Eldin, MBA, MD Cardiologist, Tampa, Florida, Frederick J. DeMicco, Ph.D., Professor, and Shelly Rehav, MBA student, the Northern Arizona University, W.A. Franke College of Business The benefits of a medical clinic located within a resort or hotel property are well founded. With an aging society and with travel and tourism set to increase post COVID-19, partnering with an onsite medical clinic franchise could strongly benefit a hotel. There are numerous lodging and medical clinic joint models that currently exist and thrive. A medical clinic located on property, or in close proximity of a hotel, allows a domestic or international...