Group Bookings in New Year Brighten Hotel Outlook

TravelClick | November 21, 2016

Slowing Transient Reservation Pace Continues into November NEW YORK – November 21, 2016 – Committed occupancy* and average daily rates (ADR) for the first quarter of 2017 are showing major signs of growth with group travel leading the way despite the continuing lag in transient booking pace in the fourth quarter of 2016, according to new data from TravelClick's November 2016 North American Hospitality Review (NAHR). Across all travel segments in the first quarter of 2017, occupancy and ADR are up 6.7 percent and 2.7 percent, respectively, and occupancy for the group segment is up 6.8 percent. "Even with the slowing transient...