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Choice Hotels Enters Strategic Venture with CapStar to Drive Hotel Development for Cambria hotels & suites Brand
nSight | March 16, 2016
ROCKVILLE, Md., March 16, 2016 -- Choice Hotels International, Inc. (NYSE: CHH), one of the world's largest hotel companies, announced a new strategic venture with CapStar Hotel Company, an established and well-known hotel investment group, to help drive growth for the Cambria hotels & suites brand. The partnership will focus on the brand's new conversion strategy, in top urban areas, to bring hotels to market quickly based on strong consumer demand that comes on the heels of a strong growth year for Cambria hotels & suites. As Choice's flagship brand in the upscale segment, Cambria hotels & suites signed 26 deal...