Fornova Partners with Premier Inn, UK’s Largest Hotel Brand, to Drive Direct Bookings, Manage Price Integrity, Optimize Marketing Spend

Fornova | April 7, 2016

Supernova, The Industry's Leading Online Data Scanning Solution, Brings Marketing Control to UK's Largest Hotel Brand LONDON and NEW YORK, April 7, 2016 – Fornova has partnered with Premier Inn to bring its Supernova platform to more than 700 hotels across the UK – helping them use their marketing budgets more efficiently and effectively, increase marketing ROI, and lower the cost of customer acquisition in ways never achievable before. The Supernova platform is based on Fornova's unique patented visual web analysis technologies for scanning, extracting and aggregating information from websites. Using Fornova's platform, Pre...