online search
Unlocking the Value of AI and Generative AI in Travel
Rathi Murthy | July 24, 2023
From grocery shopping to streaming music, AI has enriched many aspects of our lives, much like what the internet did in its early days, and travel is no different. At Expedia Group™️, we’ve been building with AI for years to simplify the travel experience for our travelers and B2B partners. But simplifying in the complex world of travel, where there are over 1.26 quadrillion variations on any given hotel search and tech debt everywhere you look, doesn’t happen overnight. It requires three critical elements to be successful — a solid tech platform, high-quality data, and an AI-first culture. We have all three. Like many compani...
How Changes at Google Are Impacting the Hospitality Industry
Brett Thoreson | November 2, 2022
By Brett Thoreson Google has won the metasearch war, and hotels are looking to the online search powerhouse to drive more direct bookings Jimmy Wales once said, “If it isn’t on Google, it doesn’t exist.” In many ways, Wales was correct – Google is, after all, often viewed as the ultimate gatekeeper of the internet. If we want to know the answer to a question, the lyrics from a song, the date of an event, the location of a business, the public rating of a restaurant, or the details of a travel destination, we Google it. The platform is as much a noun as a verb. Its utility is inherently baked into our personal and professional ...
