How Online Platforms Help Independent Hotels Compete in the U.S.

July 17, 2023

By Maryam Mujica OTA participation boosts profitability and proves net positive for travel accommodations, particularly for smaller properties. This is how. The US accommodation market is iconic. It’s 1950’s motels lining empty desert roads, sun-soaked Miami beach resorts, old-world luxury with park views and much more besides. No wonder the US is the world’s largest tourism market and its third most visited destination. Even after 3 years of pandemic shutdowns and restrictions, hospitality entrepreneurs remain resilient. Due to increasing consumer demand, many are expecting 2023 to be their best year yet. The market remains dy...