pandemic impacts
Consumer Behavior Changes During the Pandemic: What Should Businesses Know?
Hassan Al Sayegh | January 22, 2021
By Hassan Al Sayegh It has been one year since the first COVID-19 case was reported to the World Health Organization in December 2019. The World Health Organization declared it a pandemic in March 2020. Multiple countries during the pandemic have initiated nationwide lockdowns and restrictions (WHO, 2020). The pandemic has led to global economic disruptions described by the IMF as the worst since the Great Depression (Jones et al., 2020). COVID-19 is having a lasting impact on consumer needs and preferences (Samuel, 2020). It is being declared as “the new normal” (Charm et al., 2020). Interestingly, consumers are adjusting to this n...
STR: U.S. Hotel Results for Week Ending 15 August
STR | August 20, 2020
HENDERSONVILLE, Tennessee—U.S. weekly hotel occupancy hit 50.0% for the first time since mid-March, according to the latest data from STR. 9-15 August 2020 (percentage change from comparable week in 2019): Occupancy: 50.2% (-30.0%) Average daily rate (ADR): US$101.41 (-23.0%) Revenue per available room (RevPAR): US$50.87 (-46.1%) U.S. occupancy has risen week over week for 17 of the last 18 weeks, although growth in demand (room nights sold) has slowed. The week ending 14 March was the last with occupancy of at least 50.0%. Aggregate data for the Top 25 Markets showed lower occupancy (42.2%) and ADR (US$99.29) than a...
