Peter Waters
Amadeus Is Breaking Data Silos With the First Integrated E-Commerce Platform for Hoteliers
Amadeus | October 27, 2020
The Amadeus Integrated Booking Suite is the first technology bundle to offer a complete e-commerce experience across reservations, guest management, and web, allowing hoteliers to acquire, convert, and retain guests. As the future of hospitality moves steadily towards personalization and guest loyalty, it remains a challenge for hoteliers to capture and apply the full value of guest data in an actionable way across disparate systems. During the COVID-19 pandemic it has become even more important to be able to easily leverage data to drive booking and loyalty and ultimately increase revenue. To benefit both hoteliers and guests, Amadeus is ...