HVS Market Pulse: Phuket, Thailand

Apichaya Wongsuwan | March 19, 2020

The following article gives a brief overview of Phuket, its tourism industry, and the recent dynamics of the local lodging market. By Apichaya Wongsuwan, Ruj Masan, Pawinee Chaisiriroj Following the market’s prosperity in the past few years, hotels across all segment have started to witness hindering economic growth, resulting in a softer performance in 2019. The unexpected outbreak of COVIC-19 has swept away the majority of the demand in the market. As the number of travel advisory continues to heighten, concerns over air traffic and tourism spending are increasing among the public as people are reluctant to travel. The following ar...