Pierre Verbeke
The Impact of Cleaning Protocols on the Hospitality Industry
Pierre Verbeke | July 30, 2020
By Pierre Verbeke Big hotel names such as Hilton, Marriott, Accor and Kempinsky have issued new initiatives concerning hotel cleaning and hygiene. While they are bringing safety and peace of mind to customers and staff alike, they also are also giving the impression of putting forward short-term answers to the COVID-19 problem. How will Covid-19 measures affect your hotel experience? Be ready to perform a lot more pre-arrival and arrival activities on your own devises. Contactless will be favored and the use of apps intensified. App functions already in use today include: Opening your room door Replacing the TV remote control ...
Hotel Industry Trends: The Near Future Report
Pierre Verbeke | May 26, 2020
By Pierre Verbeke & Jochen de Peuter What might the hotel industry expect over the coming months? We do not have a crystal ball, however there is enough data available that reveal hotel trends based on economic relationships. Factors related to hotel performance do not predict a bright immediate future Intercontinental travel is not expected to pick up the coming months or year, flights and airline routes are cancelled, governments are slowly opening borders sometimes coupled with quarantine measures, most economies expect a drop of GDP by double-digit numbers, and many companies, organisations and consumers become risk averse to tra...
7 Signs You Need Help With Your Business Guest Experience
Pierre Verbeke | May 4, 2020
By Pierre Verbeke When you’re in the hospitality business, you can’t afford to allow even one guest to have a poor guest experience. As savvy business owners know, one bad review can cascade into a waterfall of negative online commentary about your business. Once the word gets out that your staff doesn’t know how to treat guests, business guests will begin to dwindle until you find yourself struggling to rebuild a solid reputation as hospitality experts. Don’t let this happen to your hospitality business. Whether you’re running a hotel, convention center or any other kind of guest services company, it pays to recognize the sign...
Further Insights on What Hoteliers Can Do to Prepare for COVID-19 Recovery
Pierre Verbeke | April 22, 2020
By Pierre Verbeke In the previous article, I mentioned some thoughts on the position of hoteliers and restaurateurs in regards to this unprecedented crisis that the industry is facing. Now is the time to prepare and start some of the activities and conversations that might help for when things are picking up again. Have you considered all the support possibilities that the government and other official bodies have at your disposal? In some countries, you may get a lump sum to cover a part of the costs. In others, there are measures in place for continued payment of employees, up to a degree, so that you do not immediately need to seve...
Covid-19: What Should Hoteliers Keep in Mind In the Midst of the Current Crisis
Pierre Verbeke | March 27, 2020
Even during some of the worst crisis in the past, hotels or restaurants have not been forced to close. We are in uncharted waters: what should hoteliers keep in mind to navigate the current crisis? By Pierre Verbeke We are reading a lot these days about this unprecedented crisis and the profound impact this has and will have on our business. Stock exchange wealth has been wiped away, thousands of hotels have had to close and many of our employees are affected and are assigned to residence. Never before have we seen mandatory hotel or restaurant closures on a scale as today. Even during some of the worst crisis in the past, hotels or r...