Qatar – Beyond the World Cup

Maria Quintero | October 23, 2023

By Maria Quintero The 28-day soccer event was a major success for Qatar. A cumulative of 3.4 million football fans attended the tournament and average occupancy across stadiums was recorded as 96.3%. The country welcomed 1.18 million international visitors, representing 412% and 318% year-on-year increase throughout November and December. Hotels and resorts achieved the highest-ever performance, registering a marketwide ADR of QAR 2,112 and RevPAR of QAR 1,281 in December 2022, a 328% and 286% year-on-year increase, respectively. Nonetheless, months after Argentina cheerfully lifted the trophy, for some, the uncertainty remains: what ...