Consumer Rate Alert Tools on Websites Allow Hotels to Bypass Rate Parity Rules

Regatta Travel Solutions | June 9, 2015

Charlottesville, Virginia (June 9, 2015) - Hotels using the Regatta booking engine on their websites now have a way to offer the lowest rates for direct bookings without rate parity violations. With Regatta's new "Rate Alert" feature, potential guests can request to be alerted automatically if and when the room rate falls below a certain price. The hotel is then notified of the dates and room type the customer wants, along with the price they have shown a willingness to pay by setting up the rate alert. With the click of a button, the hotel can then extend a customized special offer to the guest to book at the rate they have requested, ...