reservation technology
Vertical Booking USA Launches a New Mobile CRS App & Releases a New Update to CRO
Vertical Booking | June 19, 2019
Both these tools help hotels to manage their reservations more efficiently. Portland, OR – June 19, 2019 – Today, Vertical Booking USA - the leading reservation technology provider to hotels around the globe - is launching a new, mobile, app-based version of their Central Reservation System (CRS) and an updated version of their Central Reservation Office (CRO) solution. With the two new releases, Vertical Booking USA is providing hoteliers with all of the reservation tools that they need to minimize reservation headaches and increase direct bookings and revenues. Vertical Booking USA’s mobile CRS application makes it possible for ...
CallTek Introduces the Odyssey Cx Comprehensive Call Center Platform at HITEC
CallTek | June 18, 2019
Hospitality Technology’s First Step in Guest Satisfaction Minneapolis – HITEC 2019 (June 18) – CallTek, the technology industry’s preferred white label support company, introduced a comprehensive call center insight platform, Odyssey Cx, at the HITEC hospitality technology conference in Minneapolis. The proprietary cloud-based platform records and analyzes every voice interaction, providing the industry with most extensive understanding of the guest experience when communicating with voice agents for reservations and technical support. Hospitality Technology professionals at HITEC in Minneapolis can experience Odyssey Cx at the...
Give Yourself a Round of Applause…
Vertical Booking | April 18, 2019
By Mark Lewis-Brown, CEO & President of Vertical Booking USA It's an exciting time for you, as a hotelier. Why, you ask? Because hotels are making huge leaps in taking back bookings from the OTAs. According to Phocuswright, "direct bookings accounted for around 49% of U.S. hotel and lodging online gross bookings, versus OTAs at 51%" last year. And here's some even better news… Phocuswright predicts that direct bookings will increase to a 50% share by 2022! Can you imagine that?! For the first time, possibly ever (since the invention of the Internet), hotels will have greater control over their own bookings and revenues. And h...
Vertical Booking USA Continues to Increase Its Client List in North America
Zucchetti | September 19, 2018
Portland, Ore – September 19, 2018 – Vertical Booking USA, part of the Zucchetti Group, is proud to announce their selection as the primary provider of reservations technology for many prestigious, award-winning hotel chains, with new deals closed in the third quarter of 2018. "It has been a very exciting year for Vertical Booking USA, as we've experienced tremendous growth in the highly competitive North American market," said Mark Lewis-Brown, CEO and President of Vertical Booking USA. "We have added new team members in every department, including technical support, programming, sales, marketing and client services, to ens...
Hospitality Industry Amateur Hour: Hotel & Resort Fees
Vertical Booking | August 1, 2018
By Mark Lewis-Brown, CEO & President at Vertical Booking USA After you've been in the hospitality industry for as many years as I have (more than 30 years… how time flies when you're having fun!), you get used to seeing human error manifest in so many truly unfortunate instances: from putting the decimal point in the wrong spot (hello, $10 rooms!) or using overbooking as a revenue management strategy, I've seen it all. While these types of mistakes may make the front page (of our favorite hotel trade publications), there are also a HUGE number of mistakes caused by human error in all types of operational processes that are (a...
