roamabout
iBeacons? Eddystone? How Do You Choose Which Beacons to Have Faith In?
Dr. Michael Arner | December 7, 2016
Beacon agnosticism and the real truth about beacons By Dr. Michael Arner Having learned dutifully that "hardware sales are a race to the bottom," I was surprised when I first got into the business of location-based services to find so many startups that merely cobbled together a Content Management System and then tried to make their mark in the space by selling beacons: buying from China for $8-$12 each, marking them somewhere between $40 and $80, and then insisting that the customer purchase enough of them to blanket their space every few square meters. It's been less surprising to see how many of these "solutions" have fallen by the w...
Smart Hotels Need to Get Smarter About Personalization
Dr. Michael Arner | October 13, 2016
Location-based Machine Learning gives hotels the power to meet the unique demands of all of their guests Click on the infographic above to see the whole picture By Dr. Michael Arner For hotels focusing on personalization, there is smart and then there is smarter. To stand out in a crowded market, many "smart" hotels are making big, bold moves to get personal with their guests. To win the loyalty game, some hotels are creating custom concierges – specialists hired to meet a unique niche of demands and services. A recent article in the Boston Globe titled, "Need a book, a crib, or running pal on vacation? There's a concierge for th...
‘RapidApp’ Opens the Door to Geolocation
RoamingAround | November 17, 2015
RoamingAround unveils RapidApp and access to the exciting world of location based services Boston, Mass. — Nov. 17, 2015 — RoamingAround, a Boston based tech company breaking barriers in the use of location based services (geolocation and BLE beacons), has released RapidApp. This tool will convert mobile and fully responsive websites into apps so that clients can easily adopt the RoamAbout platform – the company's exciting new location based marketing platform. RapidApp will eliminate the cost for businesses to develop their own mobile app. More importantly, it opens the doorway to location based services, which are ...
RoamingAround is Ramping Up for 2016 with New Corporate Structure and Staff Promotions
RoamingAround | November 3, 2015
Hospitality's mobile technology expert establishes two divisions to respectively focus on cellular networks and Location-Based Marketing; Sarah Smith and Michael Gambino promoted to drive the company forward Boston, Mass. — Nov. 3, 2015 —RoamingAround has been monitoring mobile technology trends over the past several years to gauge impact, and found that mobile engagement has been proven to generate loyalty for their clients in the hospitality industry – and ultimately lead to increased profitability, market share, and differentiation. As such, RoamingAround Founder and Chief Executive Officer Michael Garvin recen...
