Rob Sudakow
The Hype Behind Blockchain: What Is it and Why Is it Important to the Travel Industry?
Rob Sudakow | September 16, 2019
By Rob Sudakow If you haven’t noticed Blockchain is one of the new catchphrases thrown around at every travel conference you go to, but it’s probable that most of those throwing the word around actually understand blockchain or how it could revolutionize the travel industry. The travel industry isn't alone in its excitement over blockchain. The buzzword is making its way into the vocabulary of many industries with good reason. But the big question is how and why. What is Blockchain: Wikipedia’s definition of blockchain “a growing list of records, called blocks, that are linked using cryptography. Each block contains a cryptog...
The Rise and Fall of OTAs
Rob Sudakow | July 24, 2019
Is Expedia Destined for Disruption? By Rob Sudakow Travel and Tourism accounted for approximately $8 Trillion of the world economy in 2018 and 10% of the world’s work force - a 6% increase from 2017 and no foreseeable signs of slowing. The travel industry is directly tied to global consumption growth and as wealth and populations continue to grow, demand for travel products will continue to expand. With statistics like this it should come as no surprise that there is a rush to jump into the market. The industry has a long history of failing to drive change and transform internally. “The travel and hospitality industry as a whole has ...