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UpStay Continues Global Growth Momentum With Expansion Into North American Hospitality Market

UpStay | April 19, 2022

Leading provider of advanced upselling technology to unlock new revenue streams for North American hoteliers with industry’s first risk-free yield enhancement platform. TEL AVIV, ISRAEL & NEW YORK, APRIL 19, 2022, — UpStay, a leading provider of advanced ancillary upselling technology solutions for the hotel industry, today announced the expansion of its global operations to serve the revenue growth and experience-enhancing needs of hoteliers throughout the North American market. Benefitting from a leading presence in several international markets, UpStay’s entry into North America follows an aggressive company growth strategy t...

How to Upsell 101: Too Much Choice Can Lead to No Choice

ROOMDEX | February 23, 2021

By Jos Schaap Shouldn’t lots of choices be good for customers? If you ask most people whether they like having a choice, the answer will be yes. How can options possibly be a bad thing? Anyone who has worked in hotel marketing has, at one time or another, been asked to fit numerous offers into one email. Pre-arrival emails, in particular, are crammed to the hilt with hotel information and upsell choices. We call it the shotgun approach. Having a lot of choices is great — until it’s not. Many people argue that more choices equal more conversions. Rationally speaking, the more choices you offer your customers, the more sales you ...

The Hotelier’s Wishlist for Santa

Jos Schaap | December 22, 2020

By Jos Schaap – CEO & Co-Founder at ROOMDEX Another year is winding up and looking back, I can say with confidence that when we all returned from the holidays last January no one could have foretold the year we were about to face. As the year rolled on, we clung onto the idea that a return to some sort of normality was just around the corner. However, flight, occupancy and visitation numbers continue to be devastatingly below norms. But with a vaccine in its very early stages of a role out, there are many reasons to be cautiously optimistic as we look to 2021. It is expected that travel will begin on its path to normalcy in Q2 an...

The Bottom Line of Hotel Automation Is…..Well…., the Bottom Line!

Jos Schaap | July 14, 2020

By: Jos Schaap, CEO & Co-Founder ROOMDEX Traditionally, hospitality has been a conservative industry when it comes to technology given that the focus has always been on face-to-face service between staff and guest. The central location for the majority of these interactions has been the front desk (or Front Office (FO) department). COVID-19, however, is changing all of this. No one knows for sure what the new normal will look like but hotel stays are likely to be a stripped-down affair, particularly in higher-end hotels where personalized service and amenities have long been part of the draw. Step into any hotel lobby now and you’...

Break the “Unwritten Rules of Upselling”

Jos Schaap | May 21, 2020

By Jos Schaap – CEO at ROOMDEX We are now in the midst of a pandemic, the likes of which few alive today have ever experienced. COVID-19 has spread to every corner of the globe, causing health care and economic devastation. The hospitality ecosystem has been particularly hobbled, with hotels being one of the hardest-hit sectors. Due to travel and social distancing restrictions, the movement of people has come to a standstill in much of the world as countries close their borders to visitors. A recent Pew study found that by April, over 90% of the world's population – a staggering 7.1 billion people - lived in countries with some meas...

Using Gamification to Sell Guestroom Upgrades

Larry Mogelonsky | December 6, 2017

By Larry Mogelonsky, MBA, P. Eng. (www.hotelmogel.com) Selling room upgrades is a vital tactic for generating incremental revenue and filling unused inventory. Most websites that I've visited attempt to outline the advantages of better rooms, be it through size, view, bed type, floor level, amenities or a combination of these elements. But once the consumer purchases a specific room type, how do you entice them to spend a little extra to get something even better than what they've already confirmed? While there's the age-old approach of prompting them either through a pre-arrival email or phone call, or once they are physically at the f...

UpsellGuru to Further Maximize Upsell Opportunities for Partner Hotels in the U.K.

UpsellGuru | November 15, 2016

London, UK – The 132-bedroom resort Cameron House has partnered with UpsellGuru to generate greater revenues and higher guest satisfaction. The 5 Star Luxury Hotel, set on the world-renowned banks of Loch Lomond in Scotland, is using UpsellGuru's innovative upsell system to permit their guests to submit bids on room upgrade prior to their arrivals. Additionally, guests can purchase meals and spa visits in the hotel's multi award-winning restaurants and spa. In the first 3 months of partnership, Cameron House is experiencing a high number in stay upgrades, attaining average additional revenues of GBP 6.000 per month (up to GBP 10.0...

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