smartotels hospitality
Smartotels Hospitality International Limited Plans Spring Opening for Flagship FORM Hotel Dubai
FORM Hotels | February 27, 2018
FORM Hotel Dubai announces its opening date for this Spring. This 136-room property is the flagship from Smartotels Hospitality International Limited; a technology-driven upscale design concept hotel in the up-and-coming neighborhood of Al Jadaf and Culture Village. As an innovative new brand for the Middle East delivered by a best-in-class team, FORM Hotel Dubai will offer a timelessly-designed environment built around brand 'obsessions' and curated add-ons. With a strong visual art and design narrative, and emphasis on wellbeing, FORM Hotel Dubai hopes to provide a sanctuary from the city, whilst being conveniently located near to maj...
Smartotels Launches its Flagship Brand: FORM Hotel Which will Debut in UAE Q1 of 2018
FORM Hotel | February 6, 2017
DUBAI, UAE, February 6, 2017 -- FORM Hotel, the upscale hotel brand in Smartotels Hospitality International's portfolio, launches today in the UAE. A pioneering "concept hotel" brand, FORM offers business and leisure travelers accessible premium hotel fundamentals with the flexibility of add-on service and amenity features in a technologically-advanced, design-forward and socially-responsible environment. FORM's 143-key flagship property is being developed by Dubai Contracting Company (DCC), and designed by Paris-based global architectural firm, Architecture-Studio. The hotel is currently under construction and is plan...
