soft brand
Wyndham Adds to its Soft-Brand Trademark Hotel Collection in the U.S. with Nine New Properties
The Trademark Hotel Collection | April 4, 2018
PARSIPPANY, N.J., April 4, 2018--Raising the sought-after Trademark Hotel Collection flag at nine new U.S. destinations, hospitality giant Wyndham Hotel Group is ushering in more of its soft brand's unique hospitality flair coast to coast. The latest additions in New York City, California, Ohio, Utah, Louisiana, Nebraska and Vermont more than double the brand's U.S. portfolio to 15 hotels and more than 2,000 rooms. Launched last year, Trademark is a collection of upper-midscale-and-above hotels with fiercely independent spirit and individuality. It's the first soft brand geared to independent hoteliers with landmark three- a...