Hilton Partners With Romford South Ltd. to Debut Spark Brand in Europe

Hilton | May 20, 2024

Spark by Hilton London Romford set to open in the coming weeks LONDON, UK – Hilton (NYSE: HLT) today announced the European debut of its industry-disrupting premium economy brand Spark by Hilton, with the signing of Spark by Hilton London Romford. Set to open in the coming weeks, the 125-room property, signed as part of a franchise agreement with Romford South Ltd., marks Hilton’s entry into the premium economy segment in Europe. The signing follows the successful launch of the first-ever Spark by Hilton in 2023 – the fastest announcement-to-market brand in the company’s history. Since the first opening last October, the bran...