sports tourism
Event Tourism: How Music, Sport, and Film Shape Destinations
EHL Insights | November 1, 2024
From Taylor Swift’s record-breaking concert tours to Mega-Sports events and the surge of screen tourism inspired by hit shows like HBO’s The White Lotus, these phenomena are transforming travel patterns worldwide. The allure of mega-events and on-screen destinations can generate substantial short-term economic boosts, yet they also bring challenges. Dr. Isabella Blengini, Associate Professor of Economics at EHL Hospitality Business School, delves into the complex and multi-dimensional impacts of event tourism and pop culture tourism. As the tourism industry rebounds from recent downturns, event- and pop culture-driven travel is playing...
Four Takeaways from Destinations International
Andrew van der Feltz | August 2, 2024
By Andrew van der Feltz, Global Senior Director, Business Development, Expedia Group Media Solutions Several key themes drove the conversation at this year’s Destinations International Annual Convention. While some of these topics aren’t necessarily new, their impact on destinations and the opportunities they create are evolving. Hear are our top four takeaways from this year’s event. 1. Improving underserved travelers’ experiences should be a priority. Diversity and inclusion play a vital role in travel. Conversations highlighted perspectives on social inclusion from a range of destination marketing organizations, including H...
Sports Tourism Drives Las Vegas Year-Over-Year Growth in Meetings for June With a 22.2 Percent Uptick, Knowland Data Shows
Knowland | July 10, 2024
Louisville leads secondary markets with 72.73 percent year-over-year growth fueled by financial industry events ARLINGTON, Va. — July 10, 2024 — Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, reported that Las Vegas took the lead in meeting volume growth with a solid 22.2 percent increase for June year-over-year (YoY). Ranked second, St. Louis, Mo. saw a 12 percent increase in YoY growth. This data is sourced from Knowland’s sales intelligence platform and designed to help hoteliers protect and grow their revenue base. There was an increase in total square footage us...
Sports and Conventions Support Hotel Industry in Cincinnati, OH
Brian Arevalo | July 2, 2024
Cincinnati is a significant hub of culture, commerce, and tourism in the Midwest. This dynamic metropolis boasts a rich tapestry of demand generators that fuel its hotel industry. From its renowned arts and music scene, highlighted by the Cincinnati Symphony Orchestra and a multitude of festivals, to its bustling business districts and expansive convention centers, the city attracts a diverse array of visitors year-round. Additionally, Cincinnati's historical landmarks, major sporting events, and burgeoning culinary landscape help draw a steady influx of leisure and business travelers alike. Convention Center Expansion The second largest ...
Paris Hotel Booking Levels Nearing 80% for the Summer Olympics
COSTAR GROUP, INC. | June 27, 2024
WASHINGTON – 27 June 2024 – With one month until the start of the Summer Olympic Games, Paris hotel booking levels are nearing 80%, according to CoStar’s latest Forward STAR data. CoStar is a leading provider of online real estate marketplaces, information and analytics in the property markets. A growth trajectory in occupancy on the books has accelerated in recent months, as levels were pacing just above 60% in April and at roughly 50% in February. As of 17 June, occupancy on the books is peaking at 77.8% on Saturday, 27 July, the night of 14 gold medal events. Opening night is a close second with occupancy on the bo...
Playing Ball: Summertime Isn’t the Only Time to Solicit Sports Tourism & Travel-Team Bookings
Hospitality America | June 27, 2024
Best practices to attract and retain this market segment for year-long profitability By Donna Oglesby There may be no crying in baseball, but hoteliers who are not building relationships with travel sports teams may find themselves shedding a few tears once they realize how much money is being left on the table by not catering to the lucrative sports tourism segment. As a mother of two, I know firsthand how much parents pay annually to support the travel-team circuit and I’ve experienced the pain points when dealing with hotels. That’s why, as director of sales and marketing for two Hospitality America hotels, I began researching how t...
Scoring Big: How Sport Tourism Impacts the Global Hotel Industry
Joe Vargas | June 27, 2024
The sports tourism sector is poised for dramatic growth over the next five years. Understanding this sector and ensuring that your hotel operations are ready is the key to success. By Joe Vargas, SVP & General Manager, Infor Hospitality Sports tourism, as it’s called, is one of the fastest-growing sectors in the travel industry, according to the United Nations World Tourism Organization. Hotel room rates on Super Bowl weekend soared 257% compared to 2023, the biggest year-over-year spike for a first-time host city in NFL history. According to hotel data and analytics firm STR, Southern Nevada’s 172,707 rooms (at 393 hotels) char...
“Volleyball Day in Nebraska” Sets World Attendance Record and Boosts Hotel Demand / Sara Olson
Sara Olson | September 8, 2023
Approximately 92,000 Nebraska volleyball fans packed Memorial Stadium on August 30, 2023, to watch the Nebraska Huskers sweep Omaha in an outdoor match, setting a new women’s sporting event attendance record. Local hotels benefited from the midweek event, as most available guestrooms in the market were filled. The “Sea of Red” is a common sight in Downtown Lincoln as the fall months begin, with area crowds tailgating, packing the bars, and running around Downtown in Husker gear. But typically, this type of crowd is associated with the Nebraska Husker football team. On Wednesday August 30, 2023, known as “Volleyball Day in Nebraska...
