Positive Outlook for Spring Leisure Travel Driven by Older Generations (and a challenging winter)

D. K. Shifflet & Associates | March 9, 2015

McLean, VA, March 9, 2015 – Boomers and Traditionalists are breaking out this spring as these older travelers drive the overall increase in springtime leisure travel compared to last year. Younger travelers maintain the same leisure trips as before, with Gen X and Millennial travel remaining relatively unchanged according to a national survey by D.K. Shifflet & Associates. Boomer leisure travel has increased for the past two springs. Several things factor into this boom in travel among Boomers: an improving economy, pent up demand due to a difficult winter weather-wise, and life stage changes as more Boomers approach retirement an...