standardization
Until the PIPs Squeak
Thomas Magnuson | March 3, 2022
By Thomas Magnuson We can trace brand standards and the standardisation of hotel rooms back to the 1950s upon the introduction of the interstate freeway system across the US. It was post World War Two and President Dwight Eisenhower decided to completely network the US to create jobs and spur commerce. With this system came an increase in travel and the impetus for the birth of standardisations and chains. At the same time, Kemmons Wilson (the founder of Holiday Inn) was visiting Florida on a road trip with his family. After staying at several motels of uneven quality, Kemmons realized that somebody needed to create a way for travellers...
New Dual-Branded Hilton Garden Inn and Homewood Suites by Hilton Property Opens in Chicago Downtown South Loop
Hilton Garden Inn | June 4, 2019
CHICAGO and MCLEAN, Va. – June 4, 2019 – Hilton (NYSE: HLT) today announced the opening of its newest hotel, the dual-branded Hilton Garden Inn Chicago Downtown South Loop and Homewood Suites by Hilton Chicago Downtown South Loop. The new property brings a total of 342 new rooms and suites (many featuring scenic lakeshore views) to downtown Chicago's bustling South Loop neighborhood along with 95 new hospitality jobs. The dual-brand hotel adds even more versatile options for guests visiting the Windy City, which attracted a record number of nearly 58 million tourists in 2018.* "The popularity of Chicago and its flourishing S...
