symphony
Tambourine Releases Dynamic Personalization Engine for Hotels
Tambourine | March 22, 2016
Powerful website visitor personalization and intelligent ecommerce New York, NY – March 22, 2015 – Tambourine, a marketing technology company for hotels worldwide, has announced the release of its Dynamic Personalization Engine. The new technology personalizes the experience of hotel website visitors based on their previous booking behavior, their geo-location and the pages they visit on the hotel website. The Personalization Engine has been in testing for more than a year at independent hotels worldwide, enabling the properties to recognize, reward and convert visitors with a history of direct bookings. "99% of hotels use d...
Tambourine’s Symphony Boosts Clients’ Revenue by $63 Million in First Year
Tambourine | October 29, 2015
New York, NY -- Symphony, a new digital marketing, booking and distribution program from Tambourine, has been proven to maximize direct revenue for independent properties of all sizes. Symphony has been in testing for more than a year at more than 100 independent hotels worldwide, with the properties experiencing an average 8% reduction in OTA commissions and a 12% increase in direct bookings, generating an additional combined $63 million in direct bookings. Tambourine developed Symphony to help hotels increase direct website traffic, create a comprehensive presence across all digital channels and decrease the overall cost of acquiring ...
Tambourine Launches Symphony & Expands Florida Headquarters
Tambourine | September 14, 2015
New Service Manages Hotel eCommerce Across All Digital Channels New York, NY - September 14, 2015 - Tambourine, an innovative hotel marketing and technology company, has announced the public launch of Symphony, combining digital marketing, booking and distribution for maximum direct revenue impact. Symphony has been in testing for more than a year at more than 100 hotels worldwide, with properties experiencing an average 8% reduction in OTA commissions and 12% increase in direct bookings. Recently, Tambourine has also expanded its 8,000 sq ft Florida headquarters to meet the increasing demand for Symphony. Symphony was created to solve...