World’s Top 50 Hotel Brands by Value: Inaugural Report by Brand Finance

Brand Finance | April 26, 2016

World's top 50 hotel brands valued for the first time Data shows Hilton is the most valuable individual brand Marriott-Starwood merger will create world's most valuable hotel brand portfolio For now, Hilton Worldwide remains the most valuable group Every year, leading brand valuation and strategy consultancy Brand Finance scrutinises thousands of the world's top brands. They are evaluated and ranked to determine which are the most powerful and valuable and grouped into league tables by country and industry. The top 50 hotel brands by value comprise the inaugural Brand Finance Hotels 50. Hilton is by far the most valuable brand, wi...