total revenue
It’s Time to Re-Evaluate Hotel Performance Metrics, Says HVS
HVS | March 7, 2023
07 March 2023, London: Hotel operators need to learn to manage the entire building they operate and start thinking of performance in terms of the total revenue or profit per available square metre, giving a more accurate assessment of the property’s success. This is the conclusion of a new report from global hotel consultancy HVS, which considers the limitations of various hotel performance indices used in the hotel sector as a benchmark for hotel investment, for property valuations and for analysing operating success. The most widely used performance index is Rooms Revenue per Available Room [RevPAR] which, HVS says, can be a usef...
How a Total Revenue Approach Can Benefit Your Hotel
HotStats | December 9, 2020
Since the pandemic snuffed out hotel room demand, hoteliers have been digging through the resulting financial rubble in search of revenue. Unfortunately, focusing solely on revenue generation from rooms can obscure financial recovery vision. Exploring and mining for revenue generation outside of rooms is a first step in getting back to profitability. By measuring and monitoring total revenue per available room (TRevPAR), hoteliers have the ability to take a magnifying glass to all revenue sources and identify both underperformance and outperformance. Above all, it can reveal revenue opportunities to help carry a hotel out of the pandemic c...
