tourism and more
Tourism Tidbits: Some of the Major Issues Facing the Travel Industry / Dr. Peter Tarlow
Dr. Peter Tarlow | February 2, 2024
Some of the Major Issues Facing the Travel Industry On the international front - View the world carefully. The political world will continue to be unstable and when instability hits people are less likely to spend money on luxury items such as travel. The world currently faces war in both Europe and the Middle East. Due to a perceived weak United States, the possibility of war also exists in the Asian Pacific and the Korean Peninsula. Crime is a major concern in Africa and Latin America, and after the October 7th massacre it is clear that terrorism is and can become a major problem in the Middle East, Europe, and North Americ...
Tourism Tidbits: Dealing With Legal Issues
Dr. Peter Tarlow | October 16, 2023
By Dr. Peter Tarlow The Tourism/Visitor industry is one of the world's great industries. Large industries also mean that great deals of money can be involved. The tourism industry spends a great deal of money on promotions and marketing campaigns. Because many people assume that large tourism businesses also have deep pockets, in litigious societies such as the United States, there are also multiple lawsuits and/or other legal problems. Often local convention and visitors bureaus (CVBs) or tourism offices are unaware of their own nation's laws and obligations. This ignorance of the law can be very costly. It is for this reas...
Tourism Tidbits: How Effective Is Your Marketing?
Dr. Peter Tarlow | September 11, 2023
By Dr. Peter Tarlow September marks the end of the high summer tourism season in most of the Northern Hemisphere. This was also the year that many companies got involved in politics and found themselves with negative marketing results. The end of summer is also a good time to review your marketing efforts and ask yourself questions such as: How successful were your marketing efforts? What should you have done differently? What successes or challenges did you face that you were able to control and what was beyond your control? How did you handle problems that were beyond your control? Often tourism and travel profes...
Tourism Tidbits: The Importance of Food and Food Safety for the Travel and Tourism Industry
Dr. Peter Tarlow | August 4, 2023
By Dr. Peter Tarlow The northern hemisphere’s long summer months are a time to relax and enjoy the great outdoors. When it comes to food preparation and good food safety habits, however, being too relaxed can destroy a vacation or even terminate in hospitalization. Although no one has recently connected food safety to criminal acts or acts of terrorism, this has occurred in the past. As we learned during the Covid-19 pandemic health is an important part of tourism security. Likewise, food safety must be an essential component of a sustainable tourism industry. We only have to review some of the problems that the cruise industry has...
Tourism Tidbits: Handling Stress for Travel and Tourism Professionals
Dr. Peter Tarlow | July 10, 2023
Dr. Peter Tarlow One of the ways that the travel and tourism industry promotes its leisure market is that vacations are a time to destress. Unfortunately, all too often travel, both for business and leisure, seems to promote stress rather than destressing us. Anyone who has ever traveled understands why travel in English is derived from the French word, travail, meaning hard work. Travel, especially in high season, is work. In today's complicated world, we deal with overbookings and airline cancellations, power outages and weather conditions, and in the twenty-first century, security and pandemic concerns have added extra stress to th...
Tourism Tidbits: Reviewing Some of the Travel & Tourism Industry’s Basic Principles – Part Two of a Two-Part Series
Dr. Peter E. Tarlow | February 6, 2023
Dr. Peter Tarlow We began the year by reviewing some of the fundamental principles of a successful tourism business or industry. Tourism is multifaceted and despite the fact that there is no one form of tourism many of the industry’s basic principles hold true no matter in which aspect of the travel and tourism industry one works. Despite our cultural, linguistic, religious, and geographic differences human beings are basically the same around the world and the best principles of good tourism transcend cultures, languages, nations, and religious affiliations. Due to tourism’s unique ability to bring people together if used pro...
Tourism Tidbits: Reviewing Some of the Travel & Tourism Industry’s Basic Principles – Part One of a Two-Part Series
Dr. Peter E. Tarlow | January 5, 2023
Dr. Peter Tarlow The past year, 2022, was the first year since the great pandemic. Although there were continual Covid-19 challenges, for the most part, tourism returned to its pre-COVID days: planes and hotels were full, we saw long lines at attractions and people began to speak about over-tourism instead of too little tourism. That does not mean that the past year was without challenges and the new year will be smooth sailing. The new year (2023) will require the travel and tourism industry and its professionals will have to face both ongoing challenges and new challenges. Travel and tourism cannot be separated from the world c...
Tourism Tidbits: Developing Shared Leadership for Successful Tourism
Dr. Peter Tarlow | November 4, 2022
By Dr. Peter Tarlow All too often tourism entities talk about “partnerships and sharing leadership”, but actually mean by that phrase: "let's see what you can do for me." Agency-centric tourism, however, is becoming more and more difficult to manage successfully. Industry leaders in tourism, both in the private sector and in the public sector are learning that in today's post-Covid competitive market; communities and even entire nations need to work together toward a common good. To help you achieve this level of cooperative marketing and success consider some of the following ideas: • See your colleagues as equals rather than...
