NetBase Report Reveals the Most Loved Travel and Hospitality Brands of 2018

NetBase | August 13, 2018

Marriott dominates the travel and hospitality industry; Airbnb is the most loved travel site, and American Airlines leads the airline industry SANTA CLARA, Calif.—August 13, 2018— NetBase, a global leader in enterprise social analytics, today released its annual Social Media Industry Report 2018 Travel and Hospitality. The report leveraged NetBase's social analytics technology to examine the most popular brands across five categories including, Airlines, Car Rentals, Cruise Lines, Hotels and Travel Sites. "Social media plays an extensive role in how customers feel about travel and hospitality brands, and where they choose to...