IHG® Hotels & Resorts Signs MOU With Saudi Tourism Authority to Accelerate Growth of Tourism Sector in the Kingdom

IHG Hotels & Resorts  | May 2, 2023

Dubai, United Arab Emirates, 02 May 2023: IHG® Hotels & Resorts, one of the world’s leading hotel companies with more than 6,000 hotels, across 18 distinct brands, has signed a Memorandum of Understanding (MOU) with the Saudi Tourism Authority (STA) at the Arabian Travel Market 2023. The MOU provides a framework for both entities to explore methods to increase inbound visitation to Saudi Arabia from key markets across Middle East and Africa region. This includes developing customised promotions, joint marketing campaigns, and promotion through loyalty programs which will showcase Saudi Arabia as one of the world’s most exciting d...