traveler sentiment index
Travel Uptick: Three-Quarters of Americans Plan to Take a Trip in the Next Year
MMGY Global | April 9, 2024
Positive travel sentiment increases despite cost pressures according to MMGY Global survey The travel industry continues to boom, with a significant increase in travel intentions among U.S. adults in 2024 according to new research from MMGY Travel Intelligence. In the latest edition of the firm’s Portrait of American Travelers® study, three-quarters of Americans (76%) report they plan to take a vacation in the next 12 months, a notable increase from 70% observed this time last year. Furthermore, nearly two-thirds (64%) of these travelers plan to take a trip in the next six months – a significant boost from 58% reported in October 202...
Traveler Sentiment and Intentions Are Down but Spend per Trip Is up From 2017
MMGY Global | August 30, 2018
Orlando, Fla. (August 30, 2018) – Following two record years for the travel industry, Traveler Sentiment and Intentions are beginning to taper off. Traveler Sentiment displayed a 6 point decrease from this time last year while travel intentions also displayed a 6 point decrease, according to the latest travelhorizons™ survey of 2,303 U.S. adults conducted by marketing services firm MMGY Global. Traveler Sentiment and Intentions Tapering Off The overall Traveler Sentiment Index™ (TSI), which measures U.S. adults' interest in travel, time available for travel, personal finances available for travel, perceived affordabil...
Traveler Sentiment on the Rise After Decline in the First Half of 2017
MMGY Global | March 15, 2018
Orlando, Fla. (March 15,2018) – After displaying a five point decrease from first quarter 2016 to first quarter 2017, Traveler Sentiment has increased one point from last year. Travel intentions are similar to the percentages we've seen in the first quarter of 2016 and 2017, according to the latest travelhorizons™ survey of 2,300 U.S. adults conducted by marketing services firm MMGY Global. Traveler Sentiment Displaying Improvements The overall Traveler Sentiment Index™ (TSI), which measures U.S. adults' interest in travel, time available for travel, personal finances available for travel, perceived affordability of tr...