Why Your Hotel’s Marketing Plan Must Include TripAdvisor’s Sponsored Positions

Hotelogix | March 19, 2018

by Kashmira Lad A hotel's marketing plan would be incomplete without the mention of TripAdvisor. In the recent times, TripAdvisor has been making waves in the hotel industry. It was one of the sites that started promoting user-generated content early on. It provides free service to users who post reviews, photographs, rate and accommodation related information, etc. Users can also book hotels easily via TripAdvisor. Over the years, TripAdvisor has turned out to be an important resource for travelers. This is precisely why your hotel's marketing strategy for TripAdvisor must be your priority this year. TripAdvisor Sponsored Positions hav...