trivago
Cloudbeds Amplify, The New Digital Marketing Solution, Launches Worldwide to Help Lodging Businesses Win More Bookings
Cloudbeds | October 27, 2022
Cloudbeds releases globally available and fully-managed digital marketing solution with key metasearch partners including Google Hotel Ads, Tripadvisor and Trivago, to help lodging businesses boost their online presence and maximize revenue. (SAN DIEGO) — Oct. 27, 2022 — Cloudbeds, the hospitality management platform powering more reservations and happier guests for lodging businesses around the globe, announced today the global launch of Cloudbeds Amplify. The new fully-managed digital marketing solution is designed to equip independent lodging businesses with the visibility and resources they need to compete effectively online to win...
Holiday Travel Forecast: Cloudy With a Chance of Omicron
trivago | December 14, 2021
DÜSSELDORF, Germany - December 14, 2021 - With cold weather driving people indoors, concerns about variants like Omicron and ever-changing requirements, international holiday travel planning has slowed around the world, according to new data from trivago N.V. , a leading global accommodation search platform. Much like 2020, domestic travel is the preferred option as consumers look to reunite with friends and family. From the US to Germany and the UK to Italy, most travelers are choosing domestic destinations with one exception: Dubai which appeared in the top 10 searches for holiday travel from each country. Dubai has become one o...
trivago Releases Summer Travel Trends for the US
May 30, 2018
Based on search volume, 74% of international searches for destinations in the US come from ten countries. Travelers from the United Kingdom make up the biggest group followed by visitors from Canada, Germany, Brazil, Australia, Italy, Argentina, the Netherlands, France and Japan. This summer, New York is the most searched destination among travelers heading to the US, whereas Ocean City is the number one top summer destination, based on its share of visitors in summer compared to other seasons. Other top summer destinations include Virginia Beach and Destin on second and third position, respectively. Search behavior of travelers to the ...
What Winter Trends Do Hoteliers in the US Need to Know?
Lenka Trckova | February 6, 2018
By Lenka Trckova Boasting a large variety of climatic regions and geographic features, including mountains and deserts, the US offers travelers extensive options for finding their ideal winter getaway. In this article, we will uncover who the visitors to the US are this season*, what are the most popular destinations for domestic and international visitors, and what are the prices travelers are searching for. Insights into user search behavior and preferences go hand in hand with following ascertained best practices for hoteliers when marketing their hotel online. Where do visitors to the US come from? From frosty sleigh rides and cross...
How Metasearch Tools Are Empowering Hotels in 6 Points
February 1, 2018
By Diego Alonso Jiménez Today, hundreds of thousands of hoteliers around the globe are empowered to take control of their hotel profiles and drive bookings through the use of metasearch marketing tools. And these metasearch tools are becoming increasingly crucial in staying competitive, just as metasearch is showing to be increasingly important in the booking journey. Which makes it important for hotel advertisers, too. Metasearch creates an unbiased and transparent marketplace for the independent hotel, the OTA, and the chain to grow their business and connect with the millions of travelers searching for and booking hotels onlin...
trivago Awards 2018: Top-Rated Hotels in the US
trivago Hotel Manager | November 14, 2017
Düsseldorf, 14 November 2017. Hotel search website trivago releases the results of its annual trivago Awards, using over 175 million aggregated hotel reviews to determine the best-rated hotels in the US. This year, the top-rated hotels have been awarded across six different categories: 5-star, 4-star, 3-star, Alternative Accommodation, Value for Money and Chain Hotel. "As an independent source of hotel information with data on over 175 million guest reviews, we are well-positioned to identify the top-rated hotels that excel at delivering exceptional guest experiences," says Johannes Thomas, Managing Director of trivago N.V. "The tr...
Online Hotel Marketing — A Hotelier’s Guide to Inbound Marketing
Nafsika Bourma | September 25, 2017
When done correctly, it's especially effective because it focuses on attracting and engaging the traveler without underestimating their knowledge and evaluation abilities, empowering them to make an informed booking decision they won't be disappointed with. By Nafsika Bourma We're now halfway through the year, which means it's time for hotel managers to take stock of the business goals they set back in January. Are they on track to meet them? If not, there's no reason to stress. There's still time to turn things around and hit every target by the end of the year. By incorporating some inbound marketing activities into a hotel's overall...
What 2017 Fall Trends Tell US Hoteliers About Traveler Behavior
Lenka Trckova | September 25, 2017
By Lenka Trckova Dazzling fall foliage, crisp air, and a pile of harvested goodies kick off one of the best times of the year to travel. There are good reasons why millions of travelers visit the US during fall: summer crowds dissipate and the best local experiences in many destinations are ready to shine. Before leaf-changing season kicks into full swing, check out our fall travel trends that reveal interesting insights into traveler search behavior. Our data* tells us where travelers to the US are coming from and what cities they're going to and compares their search behavior with those traveling domestically. Where do visitors to the...