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The Facts About Hotel Review Scores and Rankings on Google

TrustYou | March 8, 2016

There is much chatter these days about TrustYou data on Google and what really drives improvements in the TrustScore, review summaries and local search rankings for hotels on Google. In an effort to increase transparency, let's take a look at the facts: 1. TrustYou provides hotel review scores (TrustScores) and review summaries for more than 300,000 hotels on Google. This is visible on Google when clicking the question mark next to the hotel's review summary. These review scores and summaries are calculated based on an analysis of quantity, quality and recency of reviews across the web as well as from the survey platform, TrustYou Stars...

TrustYou Releases TrustYou Stars To Help Hotels Gain More Reviews and Enhance Content on Google

TrustYou | January 19, 2016

Munich, Germany and San Diego, USA – January 19 2016 – TrustYou has launched a new product, TrustYou Stars, aimed at helping hotels gain more reviews and enhance their review content by seamlessly pushing guest satisfaction survey reviews to Google. These reviews are also incorporated into TrustYou's TrustScores and Meta-Review summaries, which appear on hundreds of sites worldwide, including Google, Trivago, KAYAK, Skyscanner, Wego, Sabre GDS, and more. Hotels that are already using TrustYou Stars have seen promising results: Ayres Hotels has seen a 4% increase in its TrustScore (TrustYou's overall review score) alongside a...

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