uk hotel occupancy
STR: U.K. Leading Europe in Hotel Occupancy Recovery
STR | July 26, 2021
LONDON — July 26, 2021 — The U.K. continues to lead Europe in hotel occupancy with four straight weeks above 60% in the metric, according to STR data through 18 July. “Demand is almost exclusively leisure-driven as the U.K. has benefitted from a successful vaccination program, a phased reopening and improved travel sentiment overall,” said Thomas Emanuel, STR’s Director. “Other countries are showing improvement in recent weeks for those very same reasons, but this is still far from a normal summer in Europe.’ The U.K.’s highest weekly occupancy level (63.5%) came during 12-18 July, but that was still significantly lower...
Key Events Lifting U.K. Hotel Occupancy Later in 2021
STR | February 5, 2021
February 5 2021 - For many parts of the world, hotel performance is forecasted for more meaningful improvement during the second half of 2021. That optimism is underpinned by the assumption of widespread vaccination distribution, lower COVID-19 case numbers and improved context for travel and events. In Europe, STR’s forward-looking data supports that optimism with visible market-level spikes around key events scheduled for the second quarter and beyond. This data, powered by Forward STAR, is a significant advancement for an industry needing to make the most of recovery when it kicks into gear. Below are a few glaring examples right n...
