unwto
UN Adopts a New Global Standard to Measure the Sustainability of Tourism
UN Tourism | March 6, 2024
A groundbreaking statistical framework, developed under the leadership of UN Tourism, has been adopted by all 193 UN member states. The Statistical Framework for Measuring the Sustainability of Tourism (MST) thus becomes the internationally agreed reference framework for measuring the economic, social and environmental aspects of tourism. The adoption by the UN Statistical Commission at its 55th session (27 February – 1 March 2024) marks a historical milestone towards harnessing the full potential of the sector, providing a solution to the pressing need for a harmonized methodology to effectively assess the sustainability of tourism...
UNWTO Becomes “UN Tourism” to Mark A New Era for Global Sector
January 25, 2024
The World Tourism Organization (UNWTO) enters a new era today with a new name and brand: UN Tourism. With this new brand, the Organization reaffirms its status as the United Nations specialized agency for tourism and the global leader of tourism for development, driving social and economic change to ensure that “people and planet” are always center stage. To achieve this goal, UN Tourism engaged the services of Interbrand, the leading global branding agency. Interbrand successfully translated the Organization’s renewed vision for tourism into a new visual identity and brand narrative. This involved renaming the Organization, trans...
Amadeus Report in Collaboration With UN Tourism Shows Confident Start to 2024 for Travel in the Americas
Amadeus | January 24, 2024
Air capacity is well over 100% of 2023 volumes across all regions, demonstrating increased opportunities for travel January 24, 2024 - A new report released today by Amadeus in collaboration with UN Tourism shows a positive trend for air travel and hospitality in the Americas at the start of 2024. Air capacity has increased significantly for January to April 2024 The report - Travel Insights 2024: Focus on the Americas - finds the industry is prepared for a strong start to the year, with air capacity in the region up by 20% over the first four months of the year when compared to the same period of 2023. Released today, the report d...
UNWTO and Infecar Launch Startup Competition for Technologies and Solutions in Hotels and New Business Models
the UNWTO Startup Competitions | December 4, 2023
The World Tourism Organization (UNWTO) is joining with Infecar (Feria de Gran Canaria) to identify entrepreneurs playing a key role in reshaping the hotel and new business model landscapes. The UNWTO Startup Competition for Tourism Technologies and Solutions in Hotels and New Business Models is open to any startup or entrepreneur worldwide. The competition will award 10 finalists with the best solutions in the categories of Innovations in Digital Hospitality and Business Models, and Sustainability Impact. Innovation and technology in the hospitality industry redefine the very essence of the guest experience, transforming hotels into hub...
International Tourism To End 2023 Close to 90% of Pre-Pandemic Levels
UNWTO | November 30, 2023
International tourism is on track to recover almost 90% of pre-pandemic levels by the end of this year. According to the latest data from the World Tourism Organization (UNWTO), an estimated 975 million tourists travelled internationally between January and September 2023, an increase of 38% on the same months of 2022. The newest UNWTO World Tourism Barometer also shows: World destinations welcomed 22% more international tourists in the third quarter of 2023 compared to the same period last year, reflecting a strong Northern Hemisphere summer season. International tourist arrivals hit 91% of pre-pandemic levels in the third quarte...
New Data Shows Investment Returning to Global Tourism Sector
UNWTO | September 14, 2023
Investment in the global tourism cluster has started to bounce back from the lows it touched during the pandemic off the back of the steady recovery of international tourist arrivals, according to a newly released report jointly produced by UNWTO and fDi Intelligence. The report, which is based on data from fDi Markets, fDi Intelligence's proprietary database of greenfield FDI projects, as well as international tourism data from UNWTO, provides a broad overview of the ongoing investment cycle in the tourism sector, breaking down investment figures by region, segments and companies. Key findings include: Both FDI project numbers and job ...
Tourism for Sustainable Development in the Spotlight at UN High-Level Forum Event
UNWTO | July 13, 2023
This week will bring tourism back to the United Nations headquarters to emphasize the sector’s unique position to accelerate progress towards the Sustainable Development Goals (SDGs). Reflecting the unprecedented relevance of tourism on the UN agenda, UNWTO together with the Ministry of Tourism and Sport, Republic of Croatia and support from Ministry of Tourism, India, Chair of the G20 Tourism Working Group will gather leaders from the public and private sectors for a high level roundtable at the official side event on “Economic, Social, and Environmental Sustainability in Tourism" which will be held on Friday 14 July within the framewor...
World Travel & Tourism Council & UNWTO Sign Historic MOU
June 22, 2023
Goa, India: In an historic first, the world’s two leading Travel & Tourism organisations representing the global public and private sectors agreed to work together across a number of key objectives. The Memorandum of Understanding, signed today by the World Travel & Tourism Council (WTTC) and the World Tourism Organization of the United Nations (UNWTO) at the G20 Ministerial meeting (Goa, India), focused on advancing public-private sector cooperation at the global level whilst promoting job creation, talent development and business opportunities around the world. Together, WTTC and UNWTO will promote tourism in the global and na...