Best Western Signs Two North American Deals to Develop its New Urban Boutique Concept Vib

Best Western International, Inc. | April 27, 2015

To Break Ground for Vib Miami in November 2015 and Vib Chicago in Summer 2015 PHOENIX (April 27, 2015) Best Western International announced the first two deals signed in North America to develop its new urban boutique concept Vib (as in Vibrant). In addition, the brand has announced the first international Vib hotel will be developed in Seoul, South Korea. Best Western first announced Vib, a chic, hip, urban boutique hotel concept focused on style, technology and guest engagement at the brand's annual convention. "Since the launch of Vib we have had tremendous interest from hotel developers, especially entrepreneurs who have not develop...