Marriott International Signs Agreement With Fibra Inn to Bring W Brand to Playa Del Carmen, Mexico

W Hotels Worldwide | January 9, 2020

218-room, oceanfront W Playa del Carmen is expected to open in 2023 Marriott International, Inc. (NASDAQ: MAR) today announced that it has signed an agreement with Fibra Inn (BMV: FINN13, ADR OTC: DFBRY) to bring the W brand for the first time to Mexico’s Yucatan Peninsula. The property is expected to rise on an oceanfront site in Playa del Carmen within walking distance to entertainment, upscale shopping and restaurants. “We are excited to work with hotel developer Fibra Inn to open a cutting-edge W hotel in Playa del Carmen, a destination ready for the brand’s bold design, signature Whatever/Whenever service and innovative program...