website design
Metasearch Pricing Models Explained/GCommerce Solutions
Metadesk | September 16, 2024
Metasearch Pricing Models Explained/GCommerce Solutions With various metasearch advertising pricing models to choose from, how do you pick the best one? Our breakdown outlines each model's pros, cons, and ideal property types. ...
Here’s Why Your Fancy Hotel Website Is Not Converting
Simone Puorto | August 28, 2024
By Simone Puorto And if that sounds just like business common sense, a ton of studies and industry literature prove that this simple integration can boost conversion rates up to 40% (source: AZDS Interactive Group ). ONYX Hospitality Group observed a 40% increase in conversion rates following the integration of SynXis into their site; similarly, TFE Hotels experienced a 21% rise in conversion rates after redesigning their websites with integrated booking engines, while Loews Hotels & Co saw a 30% increase in direct bookings. And the list goes on Ad Infinitum. Quoting these case studies might seem overkill, as this is a no...
How Much Should a Hotel Website Cost?
Lodging Interactive | August 12, 2024
Lodging Interactive offers a SaaS model where a hotel pays a nominal fee upfront and continues with monthly payments for the term of the contract, after which the website is fully owned by the property. Thanks to website and hosting technology advancements over the past 15 years, spending tens of thousands of dollars to build a high-converting hotel website is no longer necessary. This is important for hotel marketers to understand, as they typically allocate less than 5% of their annual budget to marketing. “Independent hotels typically allocate about 4-5% of their total revenue to their overall marketing budget. Within this budget, ...
Transforming Your Hotel Website Into a Room-Selling Powerhouse
Cendyn | May 21, 2024
A hotel’s website has become a must for selling rooms online. It allows hoteliers to get direct bookings and to reduce the share of OTAs on their turnover. The final goal is to convince the traveler to book on your website and not elsewhere. That’s why, on your website, you must provide future customers with the most pleasant booking experience possible. This is done by providing relevant information to the internet user on your hotel website. Find below some elements that will allow you to better sell your rooms on your site. Connect a booking engine to your hotel website To sell your rooms on your website, you must have a bookin...
Lodging Interactive Launches Next-Level Social Media Service To Drive Hotel Revenue
Lodging Interactive | May 20, 2024
Commingle Social Media Amplified enables hotels to capture new revenue opportunities that have been missed until now. Lodging Interactive, an award-winning digital marketing, social media, and guest review engagement agency exclusively serving the hospitality industry, today announced the rollout of Commingle Social Media Amplified, its next-level hotel social media marketing service. The service combines the agency's proven social media marketing expertise with its innovative Commingle360 landing page service to create a comprehensive solution that drives direct bookings and ROI tracking for hotels. “Most social media posts ne...
Marina Inn at Grande Dunes Launches New Website
Marina Inn at Grande Dunes | May 15, 2024
Myrtle Beach, SC – May 15, 2024 – Marina Inn at Grande Dunes is excited to announce the launch of our newly redesigned website, now live at https://marinainnatgrandedunes.com. The revamped site offers a fresh, user-friendly design that perfectly captures the elegance and sophistication of our premier resort destination. Enhanced User Experience and Design Our new website showcases a modern, intuitive layout that enhances user experience, making it easier for guests to explore our world-class amenities, accommodations, and services. The site features stunning visuals, detailed information about our offerings, and seamless navigation ...
Unlocking Success: Why Your Hotel Needs a Lightning-Fast Website
Cendyn | May 13, 2024
In the digital era where speed is the norm, it’s critical to the success of your establishment to provide users with a fast-loading website. In a connected world and thanks to globalization, travelers from all over the world are likely to visit your website to learn more about your hotel and make a direct booking. That’s why it’s important to have a fast-loading website, across all media (mobile and desktop) and around the world. According to a Google study, 75% of users consider that the most important element of a website is its speed. More surprisingly, it is considered much more important than the attractiveness of the website. M...
Lodging Interactive Launches Subscription-Based Hotel Website Development and Marketing Services
Lodging Interactive | May 7, 2024
Company launches innovative 'Pay-As-You-Go' hotel website development and marketing service. Lodging Interactive, a leading digital marketing agency specializing in the hospitality industry since 2001, is excited to announce the launch of its innovative 'Pay-As-You-Go' hotel website development and marketing service. This service offers hotel operators the flexibility to minimize upfront costs while benefiting from comprehensive website development and marketing solutions. "At Lodging Interactive, we pride ourselves on crafting websites that not only captivate but convert," said DJ Vallauri, Founder and CEO of Lodging Intera...
