wellness tourism
Investing in Wellness Tourism: A Good Strategic Move for Hotels
Angelina Chang | April 12, 2024
By Angelina Chang In recent years, the hospitality industry has witnessed a significant shift towards prioritizing wellness tourism. This movement reflects a global trend towards slower living and self-care, highlighting the importance of holistic health for individuals of all ages and backgrounds. Wellness is defined by the “Global Wellness Institute” (GWI) as “the active pursuit of activities, choices, and lifestyles that leads to a state of holistic health.” As hotels navigate this evolving landscape, investing in wellness tourism emerges not only as a lucrative business strategy but also as a commitment to community well-being ...
COVID-19 Is Driving Hotel Guests to Focus on Wellness
Amadeus Hospitality | October 7, 2020
Following COVID-19 health concerns, hotels that address the expectations of the new wellness-focused guest will be best positioned to attract bookings in the return to travel. COVID-19 has no doubt created global disruption, particularly in the hospitality industry. Yet, with change comes opportunity, and the chance to reevaluate how we can emerge from the crisis stronger and more resilient. With individuals around the world focused more on health and wellbeing, providing a deeply relaxing and wellness-focused hotel experience is likely to be valued now more than ever before. “It generally takes a major event to be a catalyst for r...
The Future of Medical Spas Explored
EHL Group | June 24, 2019
CHUR-PASSUGG – On 24 June 2019, EHL Swiss School of Tourism and Hospitality (SSTH) hosted the first Swiss Medical Spa & Hospitality Think Tank. This one-day forum saw leading industry experts, academics and students come together to compile the status quo, reflect on examples of best practice and identify areas of potential for the future when combining new medical and spa trends in the hospitality industry. With self-care and well-being becoming increasingly high-profile topics, the demand for medical services in the hospitality and tourism sectors is growing. According to the Global Wellness Institute, wellness tourism is expected to...