The Latest Wine Trend for Fall Then 2024

Adam and Larry Mogelonsky | August 9, 2023

By Adam and Larry Mogelonsky If you know either of us, then you know that we are big fans of wine. Besides the actual taste and endless variety of production around the world, we write about wine because it’s a great way to ramp up restaurant revenues on a high-margin basis. But this only occurs when the wine is effectively marketed and sold. For reference (and to show we actually know what we’re talking about), we published a book about how to sell more wine last year, and we’ve written about how finetuning your wine strategy can be used to generate quick wins for the hotel. Today, we look ahead, first to Q4 2023 then to 2024. Sp...