On October 19-20 all the major players in the travel industry, including Airbnb, Priceline, Wyndham Hotel Group, Expedia, Marriott and Google, will convene at EyeforTravel’s TDS N. America (Bellagio, Las Vegas) to develop and share strategies for survival in this rapidly changing online travel landscape.
The two days are jam packed with insightful presentations, interactive workshops and networking opportunities to ensure participants walk away with the contacts, insights and skills necessary to implement innovative strategies for success. To complement the agenda, and following a successful partnership over the past five years, EyeforTravel is delighted that SimpliFlying will be hosting the world’s first Airline Marketing Innovation Lab, in conjunction with the SimpliFlying Awards 2015, on day two of the conference.
“For the last five years, our airline winners have highly valued the opportunity to meet and learn directly from one another. As such, we have developed the Lab this year to facilitate a more intimate peer-to-peer learning and insights exchange among innovative airlines. There is no better place to host this than as part of TDS N. America, where the SimpliFlying Awards finalists can interact with other travel marketers also attending the conference," said SimpliFlying CEO Shashank Nigam.
The Lab will feature the airline winners of SimpliFlying Awards 2015 sharing their best practices on using social media in the age of the connected traveller. In addition there will be four intense roundtables, each focused on addressing a unique airline marketing challenge. Over 50 of the leading digital marketing and social media practitioners at airlines from around the world will be in attendance, including American Airlines, Cathay Pacific, WestJet, Qatar Airways, Singapore Airlines and Virgin Atlantic.
By the end of the Lab attendees will have identified key airline marketing truths going into 2020 and outline the most critical factors that will determine airlines’ success in the age of the connected traveller. The day will be rounded off with networking drinks at the TDS VIP wrap-up party, taking place at VISTA Lounge in Caesars Palace.
For more details about the Airline Marketing Innovation Lab please contact guen@simpliflying.com
Highlights for TDS N. America 2015
• Over 500 key decision makers from leading travel brands under one roof providing unrivalled networking and partnership opportunities
• 20 sessions dedicated to discussing the most cutting-edge and business critical issues
• A variety of personalized conference streams on offer so you can design your own conference. Analytics – Marketing – RM – Distribution – Mobile – Innovation – the choice is yours!
• EyeforTravel’s Start-UP & Innovation in Travel Awards to identify and celebrate the emerging disruptors in the industry
• SimpliFlying’s Airline Innovation Marketing Lab to bring together the industry leaders in social media marketing
• Networking parties in the heart of the strip – Lily Lounge, The Bellagio Pool Terrace and VISTA Caesars Palace
For more details please contact Julia Heighton, Global Conference Director, EyeforTravel – Julia@eyefortravel.com
