With an Eye Toward Global Growth, Innovator citizenM Becomes First to Implement Duetto with Amadeus Cloud Property Management
Amsterdam, 2 November, 2017 – Duetto, hospitality’s only Revenue Strategy Platform, announced today that it is implementing its GameChanger and ScoreBoard cloud applications for citizenM, bringing new insights on pricing and demand to a dozen citizenM properties in Europe and North America. citizenM becomes the first company to take advantage of the new integration between Duetto’s Revenue Strategy Platform and Amadeus’ Cloud Property Management.
“citizenM Hotels is one of the world’s most innovative hospitality brands, and Duetto is aligned with this company not only in its embrace of a new approach to Revenue Strategy, but also in sharing plans for growth throughout the world,” said Marco Benvenuti, Co-Founder and Chief Marketing and Strategy Officer of San Francisco-based Duetto. “True cloud technology provides hoteliers the ability to deploy new features quickly, reduce IT costs and scale for the future. We are thrilled to work with a forward-thinking company like citizenM and to bring it the flexibility necessary to fully optimize revenue and manage distribution complexity.”
By adopting Open Pricing, the core element of Duetto’s GameChanger application, citizenM will be able to yield rates independently across all channels, segments and room types in real time, drawing on web shopping regrets and denials data to better measure price sensitivity.
ScoreBoard, the intelligent-reporting application, will enable the brand to compile and centralize up-to-the-minute reports on performance data and forecasts, display custom reports in minutes, and deliver big-picture insights across the entire company with one click.
“We have created a new experience for a new type of traveler, and that has led us to fashion a new kind of hotel company,” said Michael Levie, Chief Operations Officer for citizenM. “This means we are pioneers in guest experience as well as adopting innovative solutions that bring success to our people, and profitability to our business. With its Open Pricing philosophy and multitenant cloud technology, Duetto was the ideal choice for citizenM as we look for innovative partners that can grow with us.”