Industry trailblazers announce strategic partnership to help hotels attract more direct group business and increase conversions while reducing costs with automated website bookings for small groups and meetings
Boston, MA, March 3, 2015 – Groupize Solutions and GCommerce announced today a strategic partnership to leverage the Groupize group booking platform as part of the GCommerce digital marketing strategy for their portfolio of 1,400 hotel clients. This alliance will ensure that GCommerce clients have the ability to capture new business while increasing guest satisfaction by enabling organizers of reunions, weddings, tours, sports trips, small meetings, family vacations and more to shop, book and manage their small group reservations in real-time directly on hotel websites.
The award winning Groupize suite is comprised of three integrated solutions to manage the complete lifecycle of a group and removes the hassles and frustrations of booking small groups and meetings. GCommerce, a recognized industry innovator on everything from compelling hospitality website design to engaging social media campaigns, will recommend the automated group booking suite to their hotel clients, helping them increase revenue and gain control of their small to medium sized group business.
“As valued GCommerce partners such as The Lenox Hotel and Vantage Hospitality have already adopted Groupize Solutions to manage their online group business, we want to help them attract more direct business. We also want to share this solutions with all of our clients so they can offer direct small group and meeting booking functionality on their websites”, said Chris Jackson, President and Partner, GCommerce. “We are really excited about being able to move the needle and empower our clients to capture market share in one of the fastest growing segments in hospitality.”
Currently in use by over 8,000 properties, the Groupize GBE (Group Booking Engine) enables hotels to offer a real-time guest-centric booking engine on their website that is tailored for small groups and meetings, usually four rooms or more. The GBE is seamlessly customized to the hotel website and provides organizers with instant access to rates, availability, meeting space, and all to the tools they need to plan their stay.
The suite includes an integrated PRM (Pipeline Response Manager) to help sales managers centralize activities, send proposals, generate reports and focus their time providing personal attention to the high-quality leads. The Groupize HUB is a private group page for organizers to self-manage their rooms, payments and interact with their group members anytime on their computer, tablet or smartphone.
“We are proud to be aligned with GCommerce,” said Charles de Gaspe Beaubien, President and CEO of Groupize Solutions. “We recognize their partners value their industry knowledge and expertise. We look forward to working with them to help hotels attract more direct groups from online marketing initiatives and to use our solutions to win new business.”
To view an online video demo of the Groupize GBE with the recently launched Instant Book and the Hub, CLICK HERE or visit http://www.groupizesolutions.com.
